Marketing Homes in Salem Oregon

Tomson Burnham real estate agents will try different marketing strategies for your home for sale depending on what you need, motivation to sell, and timeline to get your home sold.

Anti-puffing: the anti-marketing plan

First of all you need to know that I really dislike puffing. Agents know the term puffing: it’s what some agents do when describing a property. Stunning views! (yes the mountains are great, but what about 50 junky cars that my neighbor has on their property right below that view) or handyman’s dream (ie please…

In the eye of the beholder

I was recently on another forum answering questions for people about our area, when someone commented about the overuse of certain descriptors in real estate. In real estate, we have a term calling puffing. This is where a real estate agent promotes their listing with a verbose use of adjectives that makes most consumers head…

Win a home…

Well the market is down and so sellers are desperate to come up with novel ways to try and sell their homes. This has to be the most interesting way I have seen so far. These sellers are holding an essay contest, and will award the house to the winner. It costs $200 to enter.…